Rrroll Up The Rim

What's the deal Tim Hortons? Once a year you begin the "Rrroll up the rim to win" incentive program to encourage me to feed my caffeine addiction even more, with the promise of free coffee, cash, computers, and cars. As if I needed more incentive. My question is: Does anyone ever win?

The small print on the cup reads "Odds of winning a prize 1 in 9."

1 in 9.

I'm pretty sure that I have consumed at least twice that many double doubles, french vanillas and the favourite "half coffee, half french V". All with no wins. I haven't noticed many people around me jumping and exclaiming that they have achieved a victory in rolling up the rim. No one even tries to say it funny, like they used to do in the commercials. Everyone has just given in to the fact that it is an empty contest. Most likely the only people to win are Tim Hortons employees in Ontario and Quebec. Maybe not even Quebec. I'm not sure if this contest is valid in the province.

I think it's time to stand up to Tim Hortons and tell them that we are tired of living a lie. I'm going to start saving my empty roll up the rim cups. In all of their "please play again/Réessayez S.V.P." glory. I'll take all of these cups to my nearest Tim Hortons and demand an explanation as to why, with my 42 coffee purchases I have not won once. THEN we'll see what happens. Maybe I'll get a free car, computer, cash, or at least a free coffee.

Or maybe I'll just be escorted off the property, with my picture posted behind the counter, with "Do not serve, alert authorities" written underneath it.

I guess we'll just have to wait to find out.